{"id":8044,"date":"2021-05-06T14:26:11","date_gmt":"2021-05-06T11:26:11","guid":{"rendered":"https:\/\/sisudigital.fi\/?p=8044"},"modified":"2021-06-10T11:09:03","modified_gmt":"2021-06-10T08:09:03","slug":"b2b-instagram-marketing","status":"publish","type":"post","link":"https:\/\/sisudigital.fi\/nb\/b2b-instagram-marketing\/","title":{"rendered":"3 B2B\u2019s that do Instagram marketing better than most."},"content":{"rendered":"

Dear B2B marketers,.<\/span><\/p>\n\n\n\n

Did you know that 2020 and whatever it brought with had propelled Instagram\u2019s active user base to more than 1 billion<\/a>?<\/p>\n\n\n\n

While B2C\u2019s are running absolutely<\/em> wild on the \u2018gram and taking full advantage of creative content marketing, most B2B\u2019s have been struggling to find their footing in this highly visual platform.<\/p>\n\n\n\n

Learn from the pros. We have identified 3 B2B’s that do Instagram marketing better than most, and how we can be just like them.<\/p>\n\n\n\n

But first \u2013<\/p>\n\n\n\n

.<\/span><\/p>\n\n\n\n

Let\u2019s crunch through some facts.<\/h2>\n\n\n\n
\"\"<\/figure><\/div>\n\n\n\n

Feeling that FOMO <\/em>yet?<\/p>\n\n\n\n

Don\u2019t fret. We\u2019ve got you here.<\/p>\n\n\n\n

To inspire and jump-start your journey to champion B2B Instagram marketing, here are 3 B2B\u2019s with 3 different niches that are just<\/em> nailing it.<\/p>\n\n\n\n

.<\/span><\/p>\n\n\n\n

When they enable #CreativityForAll<\/h2>\n\n\n\n

Relying on visually arresting<\/em> media to steal attention, Adobe actually leaves the heavy lifting to its creative community.<\/p>\n\n\n\n

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Adobe’s take on B2B Instagram marketing.<\/figcaption><\/figure><\/div>\n\n\n\n

With 1.1 million followers, it would be remiss of me not to mention Adobe and their brilliant, oh-so-simple, key Instagram marketing strategy: user-generated contents (UGC).<\/p>\n\n\n\n

(…that are thumbstoppingly, breathtakingly, staggeringly beautiful.)<\/em><\/p>\n\n\n\n

As the creative giant curates and showcases artworks, they never fail to credit the respective artists who are creators from all around the globe \u2013 #CreativityForAll<\/strong>. Not only is this a clever way to soft-sell<\/em> their products, but Adobe also empowers and uplifts its community members, giving them a boost in profile views and followings.<\/p>\n\n\n\n

Along with that, Adobe\u2019s dedicated #WomenCreateWednesday<\/strong> and countless other campaigns that promote social awareness also win their audience\u2019s heart over and over.<\/p>\n\n\n\n

.<\/span><\/p>\n\n\n\n

Takeaways:<\/strong><\/p>\n\n\n\n