{"id":8031,"date":"2021-04-29T17:54:12","date_gmt":"2021-04-29T14:54:12","guid":{"rendered":"https:\/\/sisudigital.fi\/?p=8031"},"modified":"2021-05-05T15:53:59","modified_gmt":"2021-05-05T12:53:59","slug":"how-to-increase-website-performance","status":"publish","type":"post","link":"https:\/\/sisudigital.fi\/nb\/how-to-increase-website-performance\/","title":{"rendered":"How to Speed Up Your WordPress Site and Increase Website Performance &#8211; 2021 Update."},"content":{"rendered":"<p>What are the key factors that affect the speed of your website? Nail this and you&#8217;ll be able to speed up your WordPress site and increase website performance.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-1024x683.jpg\" alt=\"increase website performance-WordPress website speed\" data-id=\"8034\" data-full-url=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-scaled.jpg\" data-link=\"https:\/\/sisudigital.fi\/?attachment_id=8034\" class=\"wp-image-8034\" title=\"\" srcset=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-1024x683.jpg 1024w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-400x267.jpg 400w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-150x100.jpg 150w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-768x512.jpg 768w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-1536x1024.jpg 1536w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-scaled.jpg 2048w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/4669572-16x12.jpg 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\">Increase Website Performance<\/figcaption><\/figure>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>What happens when your WordPress website performance is slow? Consider these two figures: <\/p>\n\n\n\n<p>First, Amazon \u2013 the e-commerce giant \u2013 estimates that a <strong>one-second delay in web page loading could cost $1.6 billion in lost revenues per year.<\/strong> <\/p>\n\n\n\n<p>Second, Mozilla, the internet browser company, recorded a 60-million increase in browser downloads in a single year when they ensured their web page loaded 2.2 seconds faster. The bottom line is this: your website\u2019s speed is critical. <\/p>\n\n\n\n<p>How, then, can you enhance the speed and increase your WordPress website performance?<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why is your website\u2019s speed critical?<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Have you been concentrating on updating your website\u2019s design and content to provide your visitors with a fantastic user experience? That\u2019s great! But what happens if you\u2019re your website is slow? All the designing and content that you carefully collate boils down to nothing if your visitors don\u2019t get to see them on your slow website. But an awful user experience is just the beginning of your problems.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>SEO ranking<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>A good SEO ranking is, directly and indirectly critical to every business. Here\u2019s what a good SEO ranking can do for your business:<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Improve your customers\u2019 experience<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Drive more people to your website.<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Give you an edge over your competitors<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Increase conversion rates<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;More sales<\/p>\n\n\n\n<p>\u00b7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;More business growth<\/p>\n\n\n\n<p>You might not know your website&#8217;s speed is a factor that is considered an SEO ranking factor in both mobiles and desktops.<\/p>\n\n\n\n<p>If there is a tie between two websites with equal ranking, Google considers each website\u2019s speed as the deciding factor.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conversion rates<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Recent industry studies suggest that nearly 50% of all website users expect any website they used to load in under 2 seconds. If your website loads any slower, you could lose valuable traffic to your website.<\/p>\n\n\n\n<p>According to the 2017 <a href=\"https:\/\/www.akamai.com\/uk\/en\/about\/news\/press\/2017-press\/akamai-releases-spring-2017-state-of-online-retail-performance-report.jsp\" target=\"_blank\" rel=\"noopener\">State of Online Retail Performance report by Akamai Technologies<\/a>, a 100-millisecond website slowdown could hurt a business&#8217;s conversion rate by 7%.<\/p>\n\n\n\n<p>Correspondingly, Deloitte reported that a 100-second improvement could lead to shoppers spending up to 10% more.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bounce rates<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>A high bounce rate is not a good thing for your business \u2013 especially if you want your visitors to stick around and explore more pages on your website.<\/p>\n\n\n\n<p>A high bounce rate could mean that your visitors find the information they require and then leave your website satisfied. But a high bounce rate could also mean that visitors are fed up with your website\u2019s performance and leaving.&nbsp;According to a <a href=\"https:\/\/www.pingdom.com\/blog\/page-load-time-really-affect-bounce-rate\/\" target=\"_blank\" rel=\"noopener\">Pingdom study<\/a>, a quick loading site&#8217;s bounce rate can jump from 9% to a whopping 35% if the loading time surpasses three seconds.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to measure your website\u2019s speed<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Now that you know how a website\u2019s speed can affect a business, do you know your website\u2019s speed? A speed test tool can measure your website\u2019s performance. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-1024x683.jpg\" alt=\"\" data-id=\"8035\" data-full-url=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-scaled.jpg\" data-link=\"https:\/\/sisudigital.fi\/?attachment_id=8035\" class=\"wp-image-8035\" title=\"\" srcset=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-1024x683.jpg 1024w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-400x267.jpg 400w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-150x100.jpg 150w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-768x512.jpg 768w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-1536x1024.jpg 1536w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-scaled.jpg 2048w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/WordPress_speed_optimization_increase_website_performance_speed_optimization-1-16x12.jpg 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\">Increase Website Performance &#8211; How to measure website speed<\/figcaption><\/figure>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>These tools are free and easy to use. To use most tools, here\u2019s what you do:<\/p>\n\n\n\n<p><strong>Step 1:<\/strong> Go to a speed test tool website.<\/p>\n\n\n\n<p><strong>Step 2:<\/strong> Enter your website\u2019s URL or the URL of the page you want to test.<\/p>\n\n\n\n<p><strong>Step 3.<\/strong> Click enter\/start test\/analyze and get access to various data types to assess your website performance.<\/p>\n\n\n\n<p>Best speed test tools that you can use for free:<\/p>\n\n\n\n<p>1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;GTmetrix<\/p>\n\n\n\n<p>2.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Fast or Slow<\/p>\n\n\n\n<p>3.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Google PageSpeed Insights<\/p>\n\n\n\n<p>4.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;WebPagetest<\/p>\n\n\n\n<p>5.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Pingdom<\/p>\n\n\n\n<p>6.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Google Mobile Speed Test<\/p>\n\n\n\n<p>Your testing location will affect the page load time. Choose a test location that is closest to most your audience. You can also test different global locations to ensure your site loads fast everywhere.<\/p>\n\n\n\n<p>Choose a testing speed that matches your users\u2019. Also, test your website for mobile and desktops.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Reading the test results<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>When you perform a website speed test, you will receive many figures under your website\u2019s performance results. Important figures include how long it takes to load your business website entirely. Another critical score is the Largest Contentful Paint (LCP), which lets you know how long it takes for your business website\u2019s \u201cmain content\u201d to become visible.<\/p>\n\n\n\n<p>&nbsp;A fast website downloads in under 3 seconds. A decent LCP time is under 2.5 seconds.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>WordPress speed optimization<\/strong> <strong>\u2013 How to<\/strong> <strong>enhance speed<\/strong> <strong>and<\/strong> <strong>increase<\/strong> <strong>website performance<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Now that we have the fundamentals covered, the next step is to get into WordPress speed optimization&#8217;s practical aspects.<\/p>\n\n\n\n<p>Here are nine techniques you can use to speed up your WordPress website.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Choose high-performance WordPress hosting<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>When it comes to WordPress hosting, there are three types of WordPress hosts that you might encounter.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;I.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Shared WordPress Hosting:<\/strong> The most popular choice. However, shared hosts overcrowd their servers that will impact your website performance.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>&nbsp;&nbsp;&nbsp;II.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;VPS WordPress hosting:<\/strong> A better choice than shared hosts, but not the best option if you are not tech-savvy. You will be responsible for your website\u2019s performance as the onus of optimizing your server rests with you.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>&nbsp;III.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Managed WordPress Hosting:<\/strong> Your host will handle all the back-end server-related concerns for you. Their team of WordPress experts will provide you with all the support you require. If you want to save time and also get the best results for your money, Managed WordPress hosting is your best bet.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>&nbsp;IV.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Cloud Hosting:<\/strong> Similar to VPS hosting, but much more reliable when compared to other WordPress hosting solutions.<\/p>\n\n\n\n<p><em>Cloudways is a managed cloud hosting solution. Unlike other cloud solutions, your service provider will set up and manage your cloud server for you. They will also take care of server configuration and security while you sit back and leverage the unlimited power of cloud hosting.<\/em><\/p>\n\n\n\n<p><em>With Cloudways, you can be sure your WordPress site is hosted securely on one of the fastest WordPress hosting stacks and is server optimized. That in turn will increase website performance.<\/em><\/p>\n\n\n\n<p><em>You can set up a website in a few minutes. It is reliable, easy to use, provides excellent customer support 24&#215;7, and&nbsp;priced right. You can scale up your resources whenever you need to and have complete control over your server resources.<\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Use page caching<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Typically, your WordPress website server must assemble every page of your website &#8211; from scratch &#8211; every time someone visits your website. This process is time-consuming, requires multiple resources, and will slow down your website.<\/p>\n\n\n\n<p>Here\u2019s an easy way to understand page caching. Imagine Visitor <strong>A<\/strong> requests a page from your website. Your website will build that page and return its content to the visitor\u2019s browser. <\/p>\n\n\n\n<p>Page caching stores the finished HTML product of that page in a cache. For future visits, your server delivers that HTML content without having to rebuild the page when someone else asks for it. <\/p>\n\n\n\n<p>When Visitor <strong>B<\/strong> comes along and requests that same page, the page cache sends the previously cached content.&nbsp;<\/p>\n\n\n\n<p><em>WP Rocket is one of the best, easiest, and most powerful caching plugins available today. You can use it to improve the speed of your WordPress website\u2019s loading time right upon activation.<\/em><\/p>\n\n\n\n<p><em> It does not require complicated configuration, and automatically applies 80% of web performance best practices. Plus, it has an excellent support team to assist you if you need help.<\/em><\/p>\n\n\n\n<p><em>When you make changes to a page, WP Rocket will automatically preload the cache every time you make changes.<\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Use a content delivery network (CDN)<\/strong><\/h3>\n\n\n\n<p>A content delivery network can easily take the load off your web server and deliver content speedily to your visitors. A CDN is a network of servers (also called POPs) located around the world. <\/p>\n\n\n\n<p>They are designed to host and deliver copies of your WordPress site\u2019s content (static content). With all your static content transferred to servers worldwide, visitors can access your website and download its content from the nearest server rather than your primary server.<\/p>\n\n\n\n<p>The physical distance is naturally shorter, so files download faster, and your website loads quicker. Some excellent CDNs for WordPress are:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>KeyCDN<\/li><li>BunnyCDN<\/li><li>Stackpath<\/li><li>Cloudflare<\/li><\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Optimize images and lazy loads to<\/strong> <strong>increase website performance<\/strong>&nbsp;<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Images make up approximately half of the file size of an average website. The more images you have, the more opportunity you have to reduce your website\u2019s size and speed it up. There are three ways to optimize your images:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Resize the dimensions of all the images you use on your website. For example, if you must include an image in a blog post with a content area that is 800 px wide, the maximum size of your image should be 1600 px.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>&nbsp;Optimize your images by compression. When you resize your images, consider compressing them to reduce their file size further. <em>Lossy<\/em> and <em>lossless<\/em> are two types of compression. While Lossy results in the loss of some image quality, you can save a lot of file size. Lossless does not compromise on image quality, but file size savings are lesser.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Lazy loading is another optimization technique that loads images only when a viewer scrolls down to that image.<\/li><\/ul>\n\n\n\n<p><em>A WordPress image optimization plug-in like ShortPixel will automatically optimize your images as you upload them to WordPress.<\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Use a fast theme<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>WordPress is used to build a wide variety of websites. There are thousands of themes available, and each of them caters to a particular market. Your WordPress must complement your business and your website\u2019s content. It should be responsive, translation and multilingual ready (for a global audience), and customizable.\u00a0Most importantly, you require a theme that downloads ultra-fast to increase website performance. So, it must be lightweight, SEO-friendly, and coded to the highest standards \u2013 like the following themes.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Hello Elementor:<\/strong> A plain-white, lightweight theme that any industry can use.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Astra:<\/strong> Get a pre-made website as soon as it is loaded onto WordPress. It can be used by multiple industries. You can also customize most of the theme\u2019s elements without touching the code.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kadence:<\/strong> Some would describe this as the best and fastest theme.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>GeneratePress:<\/strong> One of the fastest WordPress themes. It is a versatile theme that comes packed with integrations and page builders.<\/li><\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Limit the number of plugins<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Every plugin installed will compromise your website\u2019s speed and lead to compatibility problems. So, while it\u2019s necessary to use plugins, limit their use.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"650\" height=\"300\" src=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1.png\" alt=\"\" data-id=\"8040\" data-full-url=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1.png\" data-link=\"https:\/\/sisudigital.fi\/?attachment_id=8040\" class=\"wp-image-8040\" title=\"\" srcset=\"https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1.png 650w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1-400x185.png 400w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1-150x69.png 150w, https:\/\/sisudigital.fi\/wp-content\/uploads\/2021\/04\/how-to-increase-website-performance-1-16x7.png 16w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\">How to increase website performance &#8211; Limit your WordPress plugins<\/figcaption><\/figure>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Stick with features that are critical to your website\u2019s functioning. If you don\u2019t need particular features, consider doing without them altogether.<\/p>\n\n\n\n<p>Low-quality plugins can hurt your website\u2019s performance, so use plugins with good quality code and are from reputable developers.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>7.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Minify CSS, HTML, and JavaScript<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Minification reduces bandwidth usage and load times by minimizing markup and code on website pages and script files. It can improve your website\u2019s performance and speed dramatically and make it more accessible to your visitors when done correctly.<\/p>\n\n\n\n<p>You can optimize CSS, HTML, and JavaScript files by minifying them and reducing their file size.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>8.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Fine-Tune your database<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>When you have a visitor visit your website, your server first queries the database for information it needs to render the page. Your website will slow down if:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>You have a complicated database. Then, each query can take longer to complete.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Yours is a membership website. Membership sites generate very complex queries.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>&nbsp;There are several concurrent users on your website. Your database is queried continuously, and each query drags down your website\u2019s performance.<\/li><\/ul>\n\n\n\n<p>Schedule a regular and ongoing database cleanup with a plugin like WP Rocket to ensure optimal website performance.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>9.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Offload Media and Email When Needed<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Every request generated from any source \u2013 including media and email, will impact your website\u2019s performance somehow. <\/p>\n\n\n\n<p>Using several media files can drain your server as it must store and serve up all those media files. While a CDN can reduce your server&#8217;s strain, it does not fix the problem because it ultimately relies on your server to extract the media and store it in the cache.<\/p>\n\n\n\n<p>Consider offloading all your media files and emails to external storage (think cloud) and free up space on your server. You can still use the CDN to pull out media and email files from your cloud storage rather than from your site\u2019s website.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>There you have it \u2013 nine proven WordPress speed optimization techniques to enhance your business website&#8217;s speed and performance. <\/p>\n\n\n\n<p>Will you need to implement all the above methods? No. Sometimes a few changes can make a significant difference and increase website performance.<\/p>\n\n\n\n<p>Understand what your website lacks, and then make the necessary changes to reap the benefits of a fast-loading WordPress website.<\/p>\n\n\n\n<p><a class=\"rank-math-link\" href=\"https:\/\/sisudigital.fi\/nb\/service\/web-design\/\"><strong>Get in touch with us to find out how WordPress web design service can ensure WordPress speed optimization for your business website. <\/strong><\/a><\/p>\n\n\n\n<p><strong>Already have a website? We can provide you with a complete, <a class=\"rank-math-link\" href=\"https:\/\/sisudigital.fi\/nb\/service\/website-maintenance\/\">end-to-end website maintenance service.<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>What are the key factors that affect the speed of your website? Nail this and you&#8217;ll be able to speed up your WordPress site and increase website performance. What happens when your WordPress website performance is slow? Consider these two figures: First, Amazon \u2013 the e-commerce giant \u2013 estimates that a one-second delay in web [&hellip;]<\/p>","protected":false},"author":7,"featured_media":8037,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[75,141],"class_list":["post-8031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-web-design","tag-website"],"_links":{"self":[{"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/posts\/8031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/comments?post=8031"}],"version-history":[{"count":0,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/posts\/8031\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/media\/8037"}],"wp:attachment":[{"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/media?parent=8031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/categories?post=8031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sisudigital.fi\/nb\/wp-json\/wp\/v2\/tags?post=8031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}